Teel partnered with Sporthotel Lorünser, one of the world’s oldest ski hotels established in 1927 in the Austrian Alps, to modernize its brand and create a timeless, atmospheric website experience. The project aimed to blend the hotel’s century-old heritage with contemporary digital design, offering visitors a true sense of place and alpine sophistication.

The website features refined typography, microinteractions, rich photography, and immersive video, transporting users into the world of Lorünser. Teel also produced a suite of branded materials, from stationery to print collateral, extending the identity across every physical and digital guest touchpoint. This comprehensive approach ensures that the hotel’s legacy is preserved while appealing to modern travelers.