Build worked closely with marketing director Christophe Balaresque, to create Made[LAB]. Central to this new identity is a bespoke typeface, Made[LAB], available in four styles: Bold, Regular, Light, and Laser.

Designed for print, digital, and exclusive use on their in-house UltraFine Laser machine, this unique typeface strengthens Made[LAB]’s visual brand and underscores the bespoke nature of their work.