Petite France
Ina Bauer
29.06.21

Petite France is a little boulangerie situated in the heart of Stuttgart. The visual identity incorporates French flair in two ways using language: French is not only characteristic when the proprietor Dominique Gueydan welcomes and serves his customers: the wording defines the three mainstays of Petite France – delicatessen (“frais”), boulangerie (“délicieux”), delivery and party service (“pour toi”) – and is also deployed as a communicative element.


