Rose Delights
Mouthwash Studio
29 Feb 2024
Rose Delights
Rose, based in the Sierra Foothills of California, collaborates with renowned chefs and local farms, crafting products rooted in culinary tradition and seasonal integrity. Mouthwash partnered with Rose to revolutionize the cannabis industry visually. By integrating CGI and renders, they showcased ingredients and processes, offering a microscopic view of the products.
This approach, impossible with traditional e-commerce methods, allowed for creative freedom. The user journey on the Rose site was redesigned, refining shop pages, streamlining information, and establishing clear messaging. What was once a passive shopping experience is now narrative-driven, with each product polarising, purposeful, and possessing its own story.
