21 Nov 2022
Programa Brand Identity
Programa is a project management tool built specifically for professional architects and interior designers. Bringing everything together in one place, it does everything from scheduling and spec sheets to pinboards, pricing and product libraries. Architecture and design professionals are well used to products that overpromise and underdeliver.
Standard Projects’ design approach and system leverage this thinking, mixing aspects of products and projects, digital and physical, modernist and modern, to deliver a brand that connects directly with its target audience and conveys precisely the promise of the product.