The Olympic Games is the ultimate chance for athletes to show what they can do – and an important opportunity for nations to earn recognition and inspire pride, at home and across the globe.

Team Sweden turned to Kurppa Hosk to create an identity that would set them apart from the delegations from around the world. We partnered with the Swedish Olympic Committee (SOK) to design a comprehensive rebrand that unites both the Olympic Team and the committee’s administrative functions under the same flag.