Tottenham Hotspur FC
Nomad

19 Nov 2024

Tottenham Hotspur

Tottenham Hotspur is rolling out a remastered brand across all physical and digital touchpoints, debuting at the AS Roma match on November 28. Developed over nine months with Studio Nomad, the redesign incorporates input from over 300 players, coaches, staff, and fans.

Key updates include a more expressive cockerel, the reintroduction of the 1950s THFC monogram, and new colours and patterns inspired by the Club’s heritage. The refreshed font is now a dynamic, variable family. This modernised identity celebrates the Club’s history while offering a playful, clear presence across all platforms, especially in digital environments.

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