Sandvik Coromant
Lynxeye
14 Dec 2023
Sandvik Coromant
As part of the work on renewed positioning and new brand experience for Sandvik Group, Lynxeye created a new wordmark inspired by the 1962 Sandvik logotype, a tribute to the company’s heritage and history.
The new Sandvik Coromant logotype represents both its heritage and its relationship with the Sandvik Group. It is designed to reach present and potential customers in an efficient way, no matter where it is displayed.
Sandvik Coromant needed a brand symbol that would work well for marking the products in its extensive portfolio. Lynxeye created a new symbol that manifests the precision, expertise and quality that Sandvik Coromant offers. The symbol has been optimized for versatile use across various touchpoints, seamlessly transitioning from workwear prints to demanding applications such as laser-cutting into drills.
